Submitted by WA Contents

’’Future Food District’’ explores our consumption habits presented at Expo Milan 2015

United Kingdom Architecture News - May 01, 2015 - 18:11 8571 views

image © Carlo Ratti Associati/ The Future Food District presents new technologies that can be applied at each step of the food chain.The area is divided into three spaces and the journey starts in the main square which is covered by a shallow layer of water,connecting the different pavilions and thus creating a micro universe.Visitors can see new food and energy production systems,including seaweed panels and plants that are cultivated in water.

Watch the ''Future Food District'' Video

Carlo Ratti Associati in the he World Fair - Expo Milano 2015, “Feeding the Planet, Energy for Life”- is finally here! Among CRA's projects is the Future Food District:a 70,000 sq. ft. thematic pavilion, lying at the heart of the exhibition grounds, that explores how digital technology can transform the way we interact with the food chain.Developed together with supermarket chain COOP, the pavilion explores how data could change our relation with food, informing us about its origins and characteristics and promoting more informed consumption habits. Outside the pavilion, the world's largest plotter transforms the facade into an ever changing canvas fed by content provided by visitors.

’’Future Food District’’ explores our consumption habits presented at Expo Milan 2015

image © Carlo Ratti Associati/This is the access to the supermarket that is located on two levels.On the ground floor the visitor passes through a long corridor to a computerized warehouse where robotic systems order and prepare food that will then be displayed on the upper floor.The mechanisms of the food chain are revealed,helping us understand where the food comes from.

Carlo Ratti also talked about the Food District+technology and here we publish a few questions/answers of the interview below:

What story does it tell?

Future Food District is a micro universe that explores new ways for people and food to interact. This interaction is possible thanks to the use of new technologies and by applying the Internet of Things concept. Inside, we reflect on how food is and will be produced, distributed, prepared and consumed in the future. Through a solid information network we will be able to interact more with products and producers in order to develop a greater awareness of what we consume.

’’Future Food District’’ explores our consumption habits presented at Expo Milan 2015

image © Carlo Ratti Associati/At the end of the corridor,an escalator takes visitors to an actual supermarket.An innovative place where interaction between consumers,producers and products are highlighted.Visitors can read articles that are displayed on tables and motion sensors and large screens provide additional information.

Can you give us three reasons to visit?

The first reason to visit this part of the exhibition is actually the space itself where technologies and natural elements co-exist, making the visit here an engaging and surprising experience. Another reason is to try a unique and interactive supermarket experience where everyone can be a producer and consumer at the same time. Finally, the third reason is to experiment with the use of smart technologies in the Kitchen with the help of professional chefs.

image © Carlo Ratti Associati/Crossing the main square,after a break at the bar or in one of the relaxation areas,visitors will reach the kitchen.Here they will be able to prepare food purchased in the supermarket,experimenting with new technologies and ways of cooking,all with the help of professional chefs.The visitors' experiences will be collected through a crowdsourcing experiment that plans to create an enormous book of recipes from all over the world.

> via expo2015.org

Submitted by WA Contents

’’Future Food District’’ explores our consumption habits presented at Expo Milan 2015

United Kingdom Architecture News - May 01, 2015 - 18:11 8571 views

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