The project reflects social media as an architectural product and what it looks like if it is space. This project demonstrates social media in an architectural way that the user understands and uses to improve the quality of life and gain knowledge in order to solve the most important problems facing societies today. This project helps to improve the process of developing a proxemics to develop it to adapt to societies and make users interact with architectural spaces and understand future architecture by applying engineering resilience and technology in space design. The project connects the physical environment with digital archives.

The project is an interpretation of the fragmentation of the traditions and custom in Jordan multicultural society, breaking down the social, political and geographic divides, and allowing a more fluid relationship to emerge between the different cultures and traditions and custom.

In the age of media, the cultural implications of Proxemics are changing. Social media provides spaces for online gathering for collective participation and interaction between virtual societies. If we reflect the virtual society into a real society, we look back at the Proxemics of the digital age and what is the effect of interaction between people and architecture.

In relation to 'logocentric', deconstruction is the reading of texts that try to criticize, dismantle and rediscover truths that were once sacred. That is, in deconstruction nothing is truly pure apart from interpretation, and the meaning is always renewed at any time.
The intended deconstruction attitude is not merely damaging the order, but it is a form of affirmation and not negative, where architecture is positioned as an activity of thinking, not merely a statement of ideas. Inhabited, but to free the art of building from all constraints that bind.



Project Function: Cultural Center
Project Site Location: Amman, Jordan
Area: 5000 m2

Ihab Al-Hajjaj


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