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Apple invites all visitors to see the main building from the rooftop observation deck

United States Architecture News - Jul 31, 2015 - 10:57   3735 views

Apple invites all visitors to see the main building from the rooftop observation deck

The south end of the planned Apple Campus 2 visitors centers shows the curved glass edges of the building as well as outdoor seating. A cafe and store is inside, with the viewing platform on top.image via bizjournals.com

Good news to Mac Fans: You will still be able to gaze lovingly upon the ultra-sleek new Cupertino “Spacehip” campus — no drones required. Apple has revealed new public visitor center to attract Mac Fans' interest by inviting all visitors to see the Spaceship. In fact, Apple atrracted many attentions from public due to its construction process via drone videos, articles and criticism and this time Apple creates a new public face that ''increases business and design practices for its New Visitor Center and allows for a long-term presence in Cupertino'' mentioned in reports.

Apple invites all visitors to see the main building from the rooftop observation deck

you see the ground level of visitor center from Tantau Avenue looking west. In this rendering, you see the product display area hidden a little bit among trees with a transperancy. image via bizjournals.com

According to reports, the parking area of new visitor center will include 684 spaces with elevators taking visitors into the center. Apple aims to sell its products in this space since Cupertino does not have an Apple Store and the other reason is to circulate a new retail operation for Apple. Robert Lawson Brown, is a member of the Silicon Valley Macintosh Users Group, said that "I think that Apple executives recognize that there is general public interest in corporate buildings as works of art and centers of technological culture," he wrote in an email. "Back thirty years ago, when I worked at the Fairchild Reseach Center, there was no reason to make a special trip to view a corporate headquarters, because all such buildings were bland boxes surrounded by parking spaces. Now, however, corporate buildings are being given design identities."  

Apple invites all visitors to see the main building from the rooftop observation deck

a view of from visitor's center from the north. image via bizjournals.com

 "[S]uch a visitor center will move product," he wrote. "I suspect a lot of new product introductions will be made at the store, with the CEO providing photo opportunities of a new device with (Apple Campus 2) in the background." adds Robert. Apple Campus 2 is expected to be complete by the end of next year and the hours of the visitor's center will be 7 a.m. to 7 p.m. Monday through Friday, and 9 a.m. to 7 p.m. on weekends. 

Apple invites all visitors to see the main building from the rooftop observation deck

this elevation shows the size and scale of the building and you can see people on the roof, which is designed for neighbors' privacy.

> via bizjournals.com